Google bans YouTube from Amazon's Echo Show, Fire TV

Google Starts Blocking YouTube on Fire TV, Echo Show

Amazon said in a statement that it believes Google is "setting a disappointing precedent by selectively blocking customer access to an open website".

Both parties have said that they hope the matter will be resolved soon, but neither looks likely to budge. In 2016, YouTube's viewership on TV screens grew 90% compared to 2015, according to the Google-owned company.

Echo Show and Fire TV users can still access YouTube's desktop website while Amazon and Google continue squabbling.

Amazon said it hoped to resolve the issue, and noted that Echo Show users can still access YouTube video through the internet, just not through the YouTube app.




A Google spokesman said in an emailed statement that the company has been trying to reach a reciprocal agreement with Amazon for products and services but has not done so. What Google was referring to was Amazon's decision not to offer two features on the Echo Show's version of YouTube that are available everywhere else. That's a vague way of saying that Google is over Amazon not allowing them to sell Chromecast and Google Home through Amazon and so they are blocking YouTube in retaliation. For example, Amazon does not sell Apple TV in its store, nor does it plan to sell Apple HomePod, Apple's smart speaker competitor to Amazon Echo. For Amazon Echo Show owners, well, as you can see from the image above, your access has already been cut.

"We don't think Google will go out of its way to patch things up with Amazon as having YouTube absent from Amazon devices could disincentivise users from going with Echo products giving Google Home a badly needed boost", he said.

While YouTube is no stranger to removing its services - in 2o12 it removed itself as one of the iPhone's pre-installed apps, claiming it wanted to "take back control of its app" - in this case it's a reaction to Amazon exercising its dominance of the online retail sector. This means that, come January, stupid TV feuds will exclude Amazon devices from piping in Google TV and vice versa.

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