Amazon Merchants Sell One Billion Items Worldwide this Holiday

Let Alexa DJ Your Christmas Gathering

Fulfillment by Amazon grants consumers free two-day shipping by having small businesses pre-ship items to Amazon fulfillment centers. Twice as many Fire Sticks (the less-sophisticated version) were purchased this year - but usage of Alexa on the higher-end Fire TV devices was 889 percent year-over-year in the U.S.

Amazon (NASDAQ:AMZN) releases broad details about its holiday sales period including the fact that millions more Amazon Devices sold in this year's period.

Since Thanksgiving, over a billion items were ordered from Amazon.

Amazon's record-breaking holiday season signals mounting trouble for brick-and-mortar retailers already struggling in the face of the e-commerce giant.

Since Day One we have obsessed over what we believe our customers care about - incredible deals and low prices, fast and free shipping, and a wide selection of top products - and we continue to provide all three, all the time.

In the US, more than 6,000 trailers and 32 Amazon Air planes helped get holiday orders to customers this season.

Looking for an indicator that Amazon's Alexa is a beloved product?

In its usual manner of boasting about big numbers without offering any specific data, Inc. "Thank you to the millions of customers and hundreds of thousands of Amazon employees all around the world who made this holiday better than ever before".

Amazon Prime, the company's subscription delivery service that includes video streaming and other throw-in services, counted more than 4 million new paid or trial memberships during the holiday season. As one quick example, Amazon notes that customers ordered more than 1,400 electronic products per second via mobile devices during the recent holiday shopping season.

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